<h1>​Professional Certifications in Digital Marketing</h1><p>Digital Marketing Institute (DMI) is the leading global certification body in digital marketing, which can provide marketing departments with a roadmap to transform and drive their strategies. Springhouse is a licensed Authorized Partner of DMI. Our instructors are trained subject-matter experts approved to deliver the DMI curriculum.<br><br>The suite of certifications enables marketers and sales professionals - at all stages of their careers - to learn relevant and industry-aligned skills that can be applied to any role to drive career success. From understanding the essential fundamentals of digital marketing, professionals can progress to learning more specialized skills in areas such as search and social media.<br><br>To better understand the digital marketing curriculum available at Springhouse, contact a Solutions Specialist at 610-321-3500 or <a href="mailto:info@springhouse.com">info@springhouse.com</a>. </p><h2>Savings Special</h2><p>As an introductory offer, Springhouse will take 20% off the Digital Marketing Institute (DMI) curriculum when you enroll before June 30, 2019. This includes the Springhouse instructor-led classes scheduled for January 7, April 8 and June 17, as well as the self-paced courses. Reference Promo Code: DMI-20</p><h2>The benefit of earning a Digital Marketing certification</h2><p>Future-proof your marketing strategy by gaining the latest and most up-to-date digital marketing skills needed to thrive in today’s ever-evolving digital economy. By becoming certified in digital marketing, you will be prepared to take up a more evolved role in the overall marketing field and ensure you are equipped with the tools and skills needed to create a cohesive, effective online strategy. <br> <br>By earning a marketing certification, you will be able to conduct digital research, set business objectives for campaigns, establish, develop and optimize digital strategies. You will learn to create and curate content, manage paid and organic campaigns via various social channels, design effective emails and understand how analytics can be used to illustrate a variety of factors. <br> <br>Digital marketing certifications are ideal for a wide range of professionals including Marketing Executives, Managers, IT Managers, and Senior Management. It is also ideal for small business owners or larger departments involved in the planning, implementation, or measurement of digital strategies, along with anyone keen to pursue a career in digital marketing. Becoming certified as a professional in the digital marketing field will benefit you regardless of your skills or experience and will empower you to maximize the impact of your marketing through powerful digital tools. </p><h2>Digital Marketing Courses</h2><p> <span style="font-weight:bold;">Certified Digital Marketing Professional</span><br>This program provides an in-depth and comprehensive introduction to the core essentials of digital marketing. Validated by the Digital Marketing Institutes Industry Advisory Council, the learning content is informed and designed by experts and offers learners the opportunity to gain a globally recognized professional certification. The curriculum covers website optimization, content marketing, social media, SEO, paid search, display and video advertising, email marketing, analytics, and digital strategy.</p><ul><li> <a href="http://www.springhouse.com/course-catalog/DIG_MAR_PRO">Register for instructor-led training at Springhouse</a></li><li> <a href="mailto:info@springhouse.com">Request self-paced training</a></li><li> <a title="Certified Digital Marketing Professional" href="http://webassets.springhouse.com/public/DMI%20Springhouse%20CDMP%20-%202018.pdf" target="_blank">Download details</a></li></ul><p> <span style="font-weight:bold;">Certified Digital & Social Selling Professional</span><br>As traditional selling methods are no longer enough to sustain success, digital tools and techniques have become an essential component of any modern sales professional’s arsenal. Aligned with industry and designed by experts, this program provides a globally recognized certification that can benefit any modern seller. Covered within this diploma program are the core essentials of digital and social selling including digital sales messaging, integration and strategy, social content, social account management, digital sales leadership, and much more.</p><ul><li> <a href="mailto:info@springhouse.com"><font color="#0066cc">Request self-paced training</font></a></li><li> <a title="Certified Digital & Social Selling Professional" href="http://webassets.springhouse.com/public/DMI%20Springhouse%20CDSSP%20-%202018.pdf" target="_blank">Download details</a></li></ul><p> <span style="font-weight:bold;">Certified Digital Marketing Specialist – Search Marketing</span><br>Ideal for professionals who wish to understand key search marketing campaign metrics, analysis and optimization, this specialist certification will help you increase conversions and generate insightful reports. Covered within this specialist diploma certification are specialized modules including SEO setup, SEO content, paid search, video advertising, analytics, and much more. </p><ul><li> <a href="mailto:info@springhouse.com"> <font color="#0066cc">Request self-paced training</font></a></li><li> <a title="Certified Digital Marketing Specialist Search Marketing" href="http://webassets.springhouse.com/public/DMI%20Springhouse%20CDMSSM%20-%202018.pdf" target="_blank">Download details</a></li></ul><p> <span style="font-weight:bold;">Certified Digital Marketing Specialist – Social Media Marketing</span><br>This specialist certification is ideal for social media specialists, enthusiasts, executives or anyone wanting to enhance their knowledge in this area. It is designed to help you engage effectively with social media in an overall digital marketing domain. Covered within this certification are content creation, content outreach, Facebook, LinkedIn, Twitter, social media, marketing automation, and much more.</p><ul><li> <a href="mailto:info@springhouse.com"><font color="#0066cc">Request self-paced training</font></a></li><li> <a title="Certified Digital Marketing Specialist Social Media Marketing" href="http://webassets.springhouse.com/public/DMI%20Springhouse%20CDMSS%20-%202018.pdf" target="_blank">Download details</a></li></ul><p> <span style="font-weight:bold;">Certified Digital Marketing Specialist – Strategy & Planning</span><br>A specialist certification, this program is aimed at anyone involved in planning a digital strategy, or likely to be involved in this area in the future. Covered within this certification are social and customer service, big data and analytics, budget and resourcing, digital leadership, and much more.</p><ul><li> <a href="mailto:info@springhouse.com"><font color="#0066cc">Request self-paced training</font></a></li><li> <a title="Certified Digital Marketing Specialist Strategy & Planning" href="http://webassets.springhouse.com/public/DMI%20Springhouse%20CDMSSP%20-%202018.pdf" target="_blank">Download details</a></li></ul><p> <span style="font-weight:bold;">Certified Digital Marketing Leader</span><br>Digital or traditional marketers who wish to deliver digital strategy at boardroom level and advance their career forward will benefit from this advanced digital marketing program. Marketers will learn how to leverage innovative strategies to gain a competitive advantage for their current or future organizations. <br>Topics include the latest techniques, channels and tools to build and implement best practice digital marketing campaigns.</p><ul><li> <a href="mailto:info@springhouse.com"><font color="#0066cc">Request self-paced training</font></a></li><li> <a title="Certified Digital Marketing Leader" href="http://webassets.springhouse.com/public/DMI%20Springhouse%20CDML%20-%202018.pdf" target="_blank">Download details</a></li> </ul> <p> <span style="font-weight:bold;">Certified Digital Marketing Master (MSc)</span><br>The MSc Digital Marketing curriculum is designed to help marketing leaders develop an advanced understanding of the concepts underpinning digital marketing and selling. As well as acquiring the practical skills needed to implement and manage effective digital marketing strategies, they will also develop critical specialist knowledge through the research and development of their own Business Innovation Project. MSc Digital Marketing is ideal for experienced marketing and business professionals who want to validate their expertise with a Master’s degree. The level of knowledge developed will place them among the top digital marketing professionals in the industry.</p><ul><li> <a href="mailto:info@springhouse.com"><font color="#0066cc">Request self-paced training</font></a></li><li> <a title="Certified Digital Marketing Master" href="http://webassets.springhouse.com/public/DMI%20Springhouse%20CDMM%20-%202018.pdf" target="_blank">Download details</a></li></ul><p>To learn more about the digital marketing curriculum available at Springhouse, contact a Solutions Specialist at 610-321-3500 or <a href="mailto:info@springhouse.com">info@springhouse.com</a>.</p>

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